Tuesday, 23 October 2012

7 Things To Know About Print - Amber

Based on a model for lithographic printing

Colour models
CMYK
RGB
Hexachrome
Spot Colour
PMS Pantone Matching System

Formats
Standard ISO paper sizes
A & SRA sizes
Imperial (North America) Versus Metric (Rest of the world)
Tabloid (compact)
Broadsheet, Berliner
Envelope 'C' sizes

Artwork
Docuemt set up
File formats & fonts
Spellcheck
Colour specification
Printer marks
Pre-flight check
Mock-ups
Proof
Sign-off (IMPORTANT) Make the client sign so your covered.

Stock
Weights (gsm)
Finish - gloss/silk/matt, Coated or uncoated
Laid or Wove
Boards, Carton
Many many more variations
Plastics and acetates

Processes
Lithographic
Gravure
Screen-print
Flexography
Pad-Printing
Six colour
Laminate - gloss/matt
Foil blocking
Embossing/de-bossing
Spot UV Varnish

Finishing
Binding (what type?)
Folding and creasing
Die stamping/ drilling

Costing
Get a quote very early on, before you start the job in the earnest if possible

Identical specification for 3 print estimators to work to

Learn roughly what things cost (unit cost)

Understand viable minimum quantities

Extras/Authors corrections

Delivery?

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