Wednesday 30 January 2013

OUGD504 Evaluation

OUGD 504 Evaluation

1. What skills have you developed through this module and how effectively do you think you have applied them: 


Design for print has improved my overall knowledge of how the print process works. I originally found learning about colour theory quite tedious and hard to remember. Colour theory is quite information heavy and I just found it hard to concentrate and remember the information I read and heard about. Although it was difficult figuring out colour theory it has been extremely useful to understand and to succeed in print I think its crucial you grasp the theory.

I found learning about different print processes such as embossing and more technical colour processes such as spot colours and varnishes more interesting and easy to understand. 

Overall I am happy with my print books and i think it was worth while amending the print book several times. 

Design for web brief was something totally new to me. When we had the first web workshop I thought I was going to struggle with the coding and it was quite intimidating. The software worksops and brief has allowed me to gain practical skills that I can defiantly use in the workplace. I am also interested in web and have taken up a live web design brief. I still have a lot to learn for example making my website dynamic so they can appear on smaller screen resolution and also other devices.

The website I choose to make for design for web was reasonably straightforward, but not simple. I was happy with the design originally but unfortunately the design doesn't function the same on every browser which is very disappointing, I didn't realise how bad it looked on a small screen which I think has let down work I have done.

I got some really nice images for my portfolio for design for print and web. I choose the Mutton Quad brief which allowed me to explore branding across a range of media. I think the best decision I made was to photograph my final images in the photography studio. By doing this it really allowed to show my design off to it full potential. 

I tried to make an even better website then the one for design for print. I found it a lot easier to get into the web design this time around. I am going to do another website for my responsive briefs which will hopefully be my best one yet and I will make sure that all the mistakes of the previous websites will be fixed. The Design for print and web brief allowed me to use my newly acquired knowledge of website coding using HTML, CSS and Java script.


2. What approaches to methods of design production have you developed and how have they informed your design development process 

What I have learn and will always include in my future practice is to think big and wide. Clients like to see where the product could go. For example I have started mocking things up I could not physically make. For example I put a logo on a van in my ISTD brief which is not possible for me to physically do. 


3. What strengths can you identify in your work and how have/will you capitalise on these?


As I mentioned before I will always make sure my work is properly documented for example taking my work to the photography studio and getting it photographed well. I have made sure that the work I am doing is good enough to possibly go in my portfolio. 


I think my design boards have improved since last year and I will continue to improve these. I made a template this time around which I used for all of my presentation boards. Using grids and guides really helps.
4. What weaknesses can you identify in your work and how will you address these in the future

Although I wasn't behind before the hand in I left getting everything ready to put in my plastic walllet and handing in until the day before, resulting in me panicking and not realising my design for web didn't work on every browser...


I vow to in the future makes sure my folder is ready a day before hand in. I don't know why I left it to the day before. I know I did all the work but I just didn't feel prepared.

5. Identify five things that you will do differently next time and what do you expect to gain from doing these?

I will try to manage my time equally for all of the brief. I will not spend more time then I need worrying about one project.


I will make sure I am prepared for all of the crit with material printed out. Even though it costs more money in print it is worth it as other peoples opinions are good and you generally receive good feedback.

I will produce more printed off mock ups and I will test more mock ups before printing them as a final printout. 

I will make sure I am working in a way that means my work process and methodology more efficient. I will label everything correctly for example from the start, by doing this it saves time in the future.

I will try to explore more types of print processes with this idea in mind from the start rather then deciding what method I am going to use to produce the work at the start of a project.

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